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Boost Sales and Streamline Inventory

Merchandising & Marketing

Merchandising and marketing solutions to help grow your business.

McLane is a trusted distribution partner to convenience retail businesses of all sizes, delivering America’s most beloved brands every day. In addition to our unmatched distribution expertise, national scale, and proven reliability, we offer sophisticated merchandising and marketing solutions to help drive customer success.

Center for Category Innovation

At our Center for Category Innovation, our expert category managers, merchandising analysts and supplier partners tap into one of the nation’s largest c-store data warehouse to bring forth objective sales data and market insights to empower retailers to buy better, sell smarter and profit more.

  • Optimize your product mix
  • Discover new and effective ways to merchandise in real-time
  • Review a comprehensive analysis of your store demographics and competition by zip code to identify key selling opportunities
  • Help retailers of any size maximize offerings to keep cash flowing, not just sitting on the shelf
“McLane ensures we have access to new innovation and the best products in the market for our stores.” Jodi Leibowitz Rotten Robbie

Digital Tools for Exclusive Deals, LTOs, New Products and Key Category Trends Insights

McLane customers have exclusive access to various digital tools that enable them to take advantage of the latest programs, promotions, and new products. Beyond access to great deals and top selling products, McLane customers will also enjoy marketing and merchandising tools and insights, as well as key category information and industry trends to help them grow their business.

“McLane provides exceptional category insights. They keep Everyday stores up to date with the newest items and planograms they see at the store level.” Mark Norek Everyday Stores

McLane Engage–An Industry Leading Event Bringing Customers and Suppliers Together

For years, McLane has hosted an annual national tradeshow to bring customers and suppliers together. McLane Engage is a key industry event where McLane customers and suppliers strategically engage through a tradeshow featuring exclusive customer promotions, new product showcases, educational sessions, and inspiring speakers–all in a fun, interactive setting.

Store-Specific, Zip Code Driven Planograms

McLane’s Live-Image Planograms offer the most up-to-date product mix and placement and are a powerful way to identify key products for optimum product placement in retail locations.

  • Optimize product placement
  • Get access to the McLane Space Management Team
  • Save time on store resets

Store Resets that Deliver Results

Improve accuracy and space allocation for product placement. Reduce time frames for reset activities with McLane. Independent operators work with McLane’s Space Management Team to promote the design efficiency and effectiveness of their stores.

Explore our C-Store Solutions

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