According to Accenture, 72% of consumers believe store brands are as good as national and they can save up to 40% by purchasing store brands. Millennials typically think highly of store brands and spend 11% more on private label than the rest of the population (Goldman Sachs).
Leverage Consumer Value Products (CVP), McLane’s private label brand, that offers a wide range of high-quality private label products with over 230 SKUs for categories such as:
The cost to you is low, so you can offer attractive prices to your customers while keeping your gross margins and penny profits high—as much as 54% margins. Add in advantageous rebate programs that put money back in your pocket, and you can count on seeing the results in your bottom line.